VJP Media worked with award winning digital agency Spider Online to enhance the profile of the agency and its key personnel within the digital media industry in Scotland.
VJP Media promoted new business wins including First Bus, COSLA and Golden Charter, set up business profiles in business press, wrote articles for trade press and created the Glasgow schools ‘Digital Dragons’ competition to promote e-commerce and encourage entrepreneurial skills amongst teenagers. Supported by Glasgow City Council, MSP’s and Government Ministers the event was launched at Celtic Park.
Results: Traditional and social media coverage resulted in a 300% increase in web traffic and 200% increase in dwell time. Coverage included The Herald, Business 7, Web Designer, The Drum, Teaching Scotland, HR Magazine, Business Comment, Evening Times, Folio 14 marketinguk.co.uk and websitedesigners.org.
“Vicky was very quick to understand our needs. She built and planned a comprehensive campaign and secured us excellent coverage in our target publications. Her attention to detail was excellent and she always kept us informed of progress at every stage of the campaign, advised us on our best strategies going forward, and was continually pro-active and positively engaged.”
John Campbell, MD, Spider Online Ltd