VJP Media has worked with Red Note Ensemble since 2010 gaining feature coverage, listings and previews for their bi-annual tours, performances, collaborations, educational work and compositions.
Targeting arts and lifestyle media, the campaigns have focused on local, regional and national press, broadcast and contemporary music blogs. VJP Media continues to promote the characters behind the ensemble, as well as their performance excellence and artistic collaborations including David Shrigley’s Pass the Spoon, sound Festival, UNESCO, Kuljit Bhamra OBE, Torsten Lauschmann and most recently National Theatre of Scotland’s The 306: Dawn and The 306: Day
Results: Annually the coverage continues to increase geographically and we are now attracting national critics to review. Coverage includes The Sunday Times, Guardian, Classical Music Magazine, Classic FM Magazine, The Herald, Scotsman, BBC Radio 3, BBC Radio Scotland, The List, The Skinny, Scottish Field and Press & Journal.
“Vicky was key to the success of our tour. She was very quick to understand our needs, built and planned a highly effective campaign, and secured us excellent coverage in advance, including features in the press, on radio and in other media. She was tireless in pursuing both local and national profile opportunities and ensured that in the end, we far exceeded our expected coverage, profile and – critically for us – box office.”
John Harris, Chief Executive, Red Note Ensemble